For your buyer to feel comfortable in making one of the biggest investments of a lifetime, they have to know, like and trust you. Videos go a long way towards achieving that. Videos allow your personality to shine through a listing so that everyone can get a sense of who you are.

It is much easier to sell a listing if the property is clean and ready. If the overall visual experience is great, and the buyer can basically tour the home without having to ever step foot inside, that will pre-qualify the buyer before any talks begin. Not to mention it helps to achieve that wow factor!

A leader or boss plays many important roles in their business, but one thing they have to do well is provide a clear and concise end goal. If an employee has no idea where they are going, they are likely to never get there. As long as the leader knows the destination and communicates it well, then the work is simply a set of steps instead of a cloud of uncertainty.

Providing service that is so good it makes people say “Wow!” is one of th ebest ways to get free advertising for your business. Les Walden goes over the importance of building a system around what works best so that you can always give 5 star service and get your clients to say “Wow!”

For the second episode of our new podcast we brought in another power player in the Upstate's real estate industry, Les Walden. Les was born and raised in South Carolina and has been practicing real estate for nearly 30 years. Les and his team, The Les Walden Real Estate Team, was a part of the market during the 2007-2008 housing crisis and he believes that it is important to keep the context of the real estate market in mind. With all the talk today about the Federal rates and interest rates changing, Les constantly reminds people that the market is “normalizing”, it is not crashing.

In the world of real estate, you have to constantly contact as many people as you possibly can to grow your business. Make those calls, go to those networking events, but most importantly create those videos! Videos consistently have the highest response rate from people and businesses, and the algorithm favors that which gets responses.

Time and Discipline. It feels like there is never enough of one, and there can always be more of the other. When there is so much that has to get done, blocking off your time can be hard but doing so will help you get more things done. With a little discipline of course.

Most of the time a person's biggest obstacle is themselves. Understanding that anyone can do anything with enough time and effort is the main focus of this hot take from Tammy Woodbury. You just might have to give up a little bit of sleep.

Most of the time a person's biggest obstacle is themselves. Understanding that anyone can do anything with enough time and effort is the main focus of this hot take from Tammy Woodbury. You just might have to give up a little bit of sleep.

Social media doesn't have to be just for business promotion, it can also be a great tool for educating the masses about obscure facts. A big way that Tammy and her team, The Clever People, use social media is to keep people informed about the things they should or should not be worried about.

Tammy shares a quick story on how your personality will gain an online following even if it isn't the most upbeat personality in the world.

The bottom line is that with the 100+ million people who use Youtube every single day, there will certainly be people who like and consume content the way you make the content. So don't be afraid to get started!

Tammy Woodbury goes in depth on her philosophy with Lead Generation and Lead Nurturing in this snippet from an upcoming show called Elevate: A Podcast For Driven Real Estate Agents.

A lot of times people think their social media profiles are generating new leads for their business. While that is definitely true, Tammy's philosophy is that social media is one of the best ways to nurture a business. In other words, social media helps your business rise above the noise and provides many examples of the type of excellence your business brings to the table.

For our first episode of the new podcast we bring in Tammy Woodbury! She is a top producing agent from Anderson, SC. Tammy has been practicing real estate for nearly two decades and has lived in the Upstate of SC for nearly three. She founded a real estate team with her husband called The Clever People LLC in 2009 located in Anderson, SC.